digital marketing

Rise of Social Entrepreneurship in Africa

The Rise of Social Entrepreneurship in Africa: Driving Sustainable Change Through Innovative Marketing

The Rise of Social Entrepreneurship in Africa: Driving Sustainable Change Through Innovative Marketing In recent years, Africa has been a beacon of hope and innovation in the realm of social entrepreneurship, promoting sustainable economic development while tackling complex social challenges. Today, we delve into how this surge is largely driven by innovative marketing strategies, which …

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digital marketing trends

The top 10 digital marketing trends for 2022

The digital marketing industry becomes more complex with each passing year. To name a few, marketers now have to juggle emerging social channels and evolving regulations, with content, automation, and personalization, in addition to SEO, PPC, and branding personalization.