Non-fungible tokens, or NFTs, are digital assets with a digital signature that makes them one-of-a-kind. The item itself can be duplicated, but the asset’s ownership record is securely maintained on a public ledger where anybody may view the certificate of ownership. Many artists, singers, and celebrities are cashing in on the trend by creating their …

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How Can Marketers Use NFTs The field of art isn’t the only place where NFTs are gaining traction. This technology is being used by a lot of prominent firms to fuel their marketing efforts. Here are six examples of how companies are using NFTs to increase brand recognition and profitability What Are NFTs? Non-fungible tokens …

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